As Comic Book Industry Grows, Smaller Publishers Learn to Adapt

Hoping to face out in a crowded market dominated by the company giants DC Comics and Marvel Comics, smaller publishers are adopting new enterprise methods to higher compete.

Within the newest instance, two unbiased publishers, Lion Forge and Oni Press, introduced on Wednesday that they’d merge. The transfer, the businesses say, will strengthen their library of authentic comics and graphic novels and assist them to leverage their characters on different media platforms, together with animation and movie.

Different publishers are introducing direct-to-consumer gross sales, binge-able tales and magazine-style codecs. Some are additionally providing better monetary stakes for creators.

Comedian books are an alluring market, during which shoppers can have interaction with characters throughout a number of platforms, from cellular video games to blockbuster movies.

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