ROKiT unveiled as W Series’ first sponsor

The World telecommunications firm, which additionally backs the Venturi System E crew and sponsored six-time F1 world champion Lewis Hamilton’s brother Nic within the BTCC in 2019, has agreed a “multi-year” partnership with the all-female championship.

As a part of what the collection calls a “main” sponsorship settlement, ROKiT branding will seem on all 20 vehicles in addition to each driver’s overalls from season.

Excluding the companions at present related to the W Collection, ROKiT turns into the primary sponsor of the championship because it was launched in October 2018.

“We’ve been amazed by the progress made and the success achieved by W Collection because it smashed into the world of motorsport, and we actually need to be a giant a part of its future because it develops over the subsequent few years,” mentioned ROKiT chairman Jonathan Kendrick.

“Like W Collection, ROKiT is a younger, formidable, tech-driven firm making waves at the forefront of our trade, and this partnership is an absolute pure match for us.”  

A W Collection showcar that includes the ROKiT launch livery can be on show on the 2019 Autosport Awards on the Grosvenor Home Resort on Sunday night. The total race livery will then be unveiled forward of the beginning of the 2020 season.

W Collection CEO Catherine Bond Muir mentioned: “We’re thrilled to welcome ROKiT to W Collection.

“As a high-tech, disruptive, customer-focused model, ROKiT sits comfortably alongside W Collection and its mission to vary the face of motorsport and we’re delighted that we’ll be racing collectively within the coming years.

“It’s additionally thrilling to see a model that’s already current in System 1, System E and different well-established race collection, recognising and supporting alternatives for girls in sport, and taking fast motion. We anticipate this to be an rising development in 2020.”

The collection has introduced an preliminary six-round calendar for its 2020 season, which can begin on the new Igora Drive circuit in Russia in Might, however will verify further races quickly.

Catherine Bond Muir, W Series CEO

Catherine Bond Muir, W Collection CEO

Photograph by: W Collection

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